In the year 2025, BMW will launch the new i3, which will be transformed into a four-door sedan with dimensions equivalent to the 3 Series. This model will fit into the D segment (medium-sized sedans) and will be in charge of launching the Neue Klasse platform of the Bavarian firm, an architecture specially designed for electric cars.
The BMW i Vision Dee Concept prototype, which has been presented during the CES 2023 (Consumer Electronics Show) held in Las Vegas, is constituted as a first preview of said model. Defined as an “emotional digital experience”, this prototype shows us some of the keys that we will see in the BMW of the future.
To begin with, its design language reinterprets some of the company’s characteristic elements, such as the double kidney-shaped grille, which now encompasses the light clusters or the famous Hofmeister curve on the C-pillar. Its proportions are those of a sedan. conventional (although with the overhangs reduced to their minimum expression), reminiscent to a certain extent of the classic 3 Series E21 (1975-1982) both for the front inclined forwards and for the elongated pilots.
The BMW i Vision Dee Concept can use graphics, light, and sound effects to interact with the environment. The interior takes the minimalism typical of German cars to a new level thanks to digitization. The steering wheel has a completely vertical central radius and contact points with which to control the Head-up Display.
The BMW i3 will debut the Neue Klasse platform in 2025
BMW Mixed Reality allows the driver to determine the amount of digital content displayed on the head-up display, including driving-related information, communications system content, magnified projection, and even access to virtual worlds.
The manufacturer has confirmed that by 2025 there will be a production version of the projection technology shown in this concept car, spanning the full width of the windshield. “With i Vision Dee, we are showing what is possible when hardware and software come together. In this way, we can exploit the full potential of digitalization to transform the car into an intelligent companion,” says BMW CEO Oliver Zipse.
Although details of its powertrain have not been revealed, it is known that the Neue Klasse platform will equip an 800-volt electrical system and BMW’s sixth-generation battery cells, which will adopt a cylindrical format. Its energy density will increase by more than 20%, and autonomy and charging speed by up to 30%.