In the last two years, due to the health crisis and the shortage of microchips, Tesla has been raising the prices of its electric cars by between 20% and 30%, approximately. The trend of the electric car would have to be a decrease in its prices as adoption grew and the prices of its new technologies were reduced, but this has not been the case. Tesla has already pointed out what condition has to be met for their prices to drop.
Elon Musk, the CEO of Tesla, is one of the most active managers on the social network Twitter. And through this platform is where he has answered the question. A user has questioned him when the prices of his electric cars, which have been rising due to the pandemic and the shortage of microchips, will drop. And according to the manager at the head of Tesla, this price drop will come when inflation calms down.
Tesla has been raising its prices for two years, but they already know when they will lower them and under what condition
A Tesla Model Y cost about $53,000 at the beginning of 2020, and right now the Tesla Model Y, in the same configuration, has risen by $13,000 to reach a price of $66,000. In other words, it has experienced a 25% increase in its price in less than two years. But it is not the only one, but this is happening in the rest of the models in its catalog and in all the markets in which Tesla markets its electric cars.
But the most curious thing is that this significant price increase has not affected the demand for vehicles for the manufacturer, which has a significant backlog of orders. So much so that some of its models have a delivery time of between 6 and 10 months. Despite this, Tesla has the objective – or at least that is what it says – of reducing prices to the range of electric vehicles that it currently has. They want, as Elon Musk has pointed out on several occasions, for electric cars to be accessible to more people.
So, effectively, the CEO of the electric car manufacturer has indicated that they already plan when to lower their prices. We can expect this to happen ‘ when inflation calms down’. But the bad news is that inflation does not seem to be going to ‘calm down’ too soon, rather the opposite. All the indicators suggest that the economic situation that we are going to experience over the next few months, and some years, is not going to be particularly positive.