Rivian prioritizes Amazon vans over its new R1T pick-up

According to the latest reports that have appeared in the United States of America, Rivian is prioritizing the production of the new electric van designed exclusively for Amazon, to the detriment of its new electric van that is causing so much sensation in the media; the R1T.

Rivian’s electric pick-up would not be the only one harmed by this decision since the SUV derived from it, the well-known R1S would also be subject to delays to deliver orders from one of Rivian’s biggest benefactors, economically speaking. ; Amazon.

According to the latest report published by Bloomberg, Rivian’s CEO, RJ Scaringe, has decided to focus Rivian’s production capabilities on the realization of the exclusive electric van designed for the day-to-day deliveries of the online commerce giant Amazon.

Prioritizing one large customer over others

Rivian is currently trying to produce about 300 vans before the end of this year. By 2022, 10,000 units are expected to be delivered for Amazon to make its decarbonization projects a reality.

Amazon recently announced that it would be carbon neutral by 2040, promising a moment that was groundbreaking for Jeff Bezos’ envisioning the future of delivery for his millions of Prime customers.

Back in the day, the Amazon founder said he was ” incredibly excited to announce that we just placed an order for 100,000 electric delivery vans, ” while Bezos was still serving as CEO of Amazon. That day Bezos revealed a name not very well known to the general public: ” They will be built by a company called Rivian .”

Amazon’s ambitions

Since then, according to figures provided by Bloomberg, during February 2019, Amazon led a round of investment of 440 million dollars in Rivian. Days before net-zero carbon was targeted for half of all shipments by 2030.

After six months, Bezos was traveling to Washington with much bigger, greener targets under his arm. Among these was a plan to get all its energy from renewable sources by 2030 and become fully carbon neutral by 2040.

Among the documents submitted to the SEC (Securities and Exchange Commission of the United States of America) to prepare for the company’s IPO, Rivian describes the close relationship between the company and the e-commerce giant.

Amazon, for its part, has secured exclusive rights to Rivian’s Electric Delivery Vans, the exclusively designed zero-emission van.

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