During its official presentation at the end of 2021, Fisker indicated that production of the Ocean would begin in November 2022. And breaking a tradition of delays within startups, today, November 17, the official production of the Fisker Ocean has begun.
It is undoubtedly a good way to start the journey of a brand that wants to position itself within a competitive market with a competitive product from abroad, with a very attractive design, but also with good features and reasonable prices.
This vehicle will fit into one of the most important categories on the market, that of family or medium-size SUVs (segment D), which also includes the Tesla Model Y, Ford Mustang Mach-e…etc, which means that it will reach a market where the competition will be brutal.
Aesthetically, the Fisker Ocean is a modern and distinctive product. Although some of its features (optics, floating roof, etc.) are somewhat reminiscent of the Range Rover Evoque, the truth is that it is a rather striking vehicle whose athletic lines contrast with the bulbous shapes of its Tesla competitor, with a stockier.
The range available for Europe is divided into four trim levels: Ocean Sport, Ocean Ultra, and Ocean Extreme, and a fourth called Ocean One, which is a special launch edition.
Except for the access version, Sport, which is rear-wheel drive, the other two are all-wheel drive. The Ocean Sport will be rear-wheel drive and will have LFP (lithium-ferrophosphate) batteries with which it will homologate about 440 km WLTP. Its 205 kW (279 CV) powertrain will allow it to reach 100 km/h in 7.4 seconds, and its price will be 41,900 euros.
The Ocean Ultra and Ocean Extreme will have an all-wheel drive system with torque vectoring and 100 kWh NCM (nickel, cobalt, manganese) batteries.
In the case of the Ultra, it has a 402 kW (539 CV) propulsion system with which it can accelerate to 100 km/h in 4.2 seconds and achieves a range of 610 kilometers. All with a price of 57,500 euros. The Extreme increases its power to 410 kW (550 CV) and accelerates to 100 km/h in just 3.9 seconds, with a range of 630 km WLTP, reaching its price at 69,950 euros.
Fisker Ocean vs. its rivals
| Model | Motor | Drums | WLTP range | Price |
| Fisker Ocean Sport | 205 kW | 75 kWh | 440 km | 41,900 euros |
| Fisker Ocean Ultra | 402 kW | 100 kWh | 610 km | 57,500 euros |
| Fisker Ocean Extreme | 410 kW | 100 kWh | 630 km | 69,950 euros |
| Tesla Model Y Standard | 255 kW | 57.5 kWh | 455 km | 50,970 euros |
| Tesla Model Y Long Range | 378 kW | 75 kWh | 533 km | 68,320 euros |
| Ford Mustang Mach-e Standard | 198 kW | 70 kWh | 440 km | 64,687 euros |
| Ford Mustang Mach-e Long Range RWD | 216 kW | 91 kWh | 600 km | 72,658 euros |
| Skoda Enyaq Sportline IV | 150 kW | 77 kWh | 552 km | 61,100 euros |
| Mercedes EQB 300 4MATIC | 168 kW | 66.5 kWh | 423 km | 59,236 euros |
As we can see in the file, Ocean does not seem to have a rival in its segment regarding price, and benefits. The Ultra variant is positioned as the most interesting option among the long-range options, with the highest power, the highest capacity battery, and the best range, all with a price that is placed 10,800 euros below the Tesla Model Y Long Range. One of the main references in the segment.
The equipment remains to be analyzed, but everything indicates that except for surprises, or production does not go along, the Fisker Ocean will be a major player in the coming months when it begins to reach its first customers.
A model manufactured at the Magna plant in Austria, which will undoubtedly give a lot to talk about, and which has received a great reception in the form of reservations, which has led Fisker to seek to expand production beyond the 50,000 units agreed for 2024.
Henrik Fisker himself, founder and president of the brand, estimates that Magna could triple the annual production of the Ocean to 150,000 units. Currently, the brand accumulates more than 58,000 reservations (in addition, the special One launch edition, limited to 500 units, is completely sold out and has its waiting list of 1,000 interested parties in case any reservists back out), which shows a high degree of interest.
