The British brand MG is today the international spearhead of the SAIC group, as evidenced by its recent expansion to regions such as Australia, India, or continental Europe. Now, the Chinese conglomerate wants to reinforce this strategy with the launch of a range of models specially designed for foreign markets.
For this reason, MG is preparing a new family of electric cars called Cyber, which will be aimed at satisfying the tastes of European consumers. The lineup will initially consist of four models: the Cyberster roadster, the CyberE (EH32) hatchback, and the CyberS ( IP42) and CyberX (AS34) SUVs.
Conceived as the brand’s first global model, the MG CyberE will target the Volkswagen ID.3, a C-segment compact that ended 2021 as the second best-selling electric car in Europe after the Tesla Model 3. Therefore, MG plans to attack one of the most important and highest volume categories in the old continent.
Although MG plans to present a conceptual version during the next Beijing Motor Show (Auto China Beijing), which will take place in April, its commercial launch will not take long: the definitive model will begin to be exported to the European market throughout the fourth quarter of this year.
The main rival of the MG CyberE will be the Volkswagen ID.3
The truth is that thanks to a series of spy photos taken in Hungary and recent leaks from the patent office, we can already get an idea of what the new MG electric will look like. This hatchback, which will display a silhouette to a certain extent similar to that of the KIA EV6, will be characterized mainly by having very sharp headlights and large-format pilots attached to the width of the gate.
Developed based “on extensive global market research and targeted at the needs of overseas consumers”, the MG CyberE will make use of a new electric platform compatible with level 3 autonomous driving; In addition, it will have 5G connectivity. Rumors suggest that it could make use of the MG Marvel R powertrain, available in rear-wheel drive (two motors, 180 hp) and total (three motors, 288 hp) versions, in addition to a 70 kWh battery pack.
